Details

Last Funding Type

Series A

Last Funding Money Raised

£4.50M

Industries

Advertising,Marketing

Founded date

Jan 1, 2016

Number Of Employee

11 - 50

Operating Status

Active

Good-Loop converts advertising money into funding for social causes in a way that makes online advertising more effective, more rewarding and more ethical.

We distribute video ads across our network of quality online publishers. The Good-Loop ad player will never auto-play or interrupt but if you choose to, you can opt-in to watch an advert and then donate 50% of the advertisers' money to your chosen social cause.

But Good-Loop isn't just good for the world, it's also good for the advertisers' bottom line. The average completed view rate on YouTube is 30% and on Good-Loop it’s 61% – over double the engagement, for the same price.

Good-Loop was part of the Collider Startup Accelerator Program 2017, and winner for their 2017 Demo Day - http://collider.io/