Details

Last Funding Type

Seed

Last Funding Money Raised

$1.80M

Industries

E-Commerce,Internet,Marketplace,Organic Food,Sustainability

Founded date

Jan 1, 2010

Number Of Employee

11 - 50

Operating Status

Active

Wholeshare is an online marketplace for sustainable and organic food. Our investors in the food space call us "Whole Foods for the 99%". Only one quarter of the US lives in an area that can support a store like Whole Foods because of the volumes needed to run a natural foods supermarket with 25K products. However, demand for sustainable products is widespread (>$100B/yr) and rapidly growing. Wholeshare enables consumers in every US geography to buy sustainable food at wholesale prices through shopping as a group. Wholeshare members shop for their groceries online and receive products directly from natural food distributors and local food hubs. By tapping into existing wholesale networks, our members are able to save money and get access to foods that they might not have in their communities.

Wholeshare's group-based model solves the last mile problems that have plagued food distribution. We recently started offering 25K products nationally through a partnership with UNFI, the largest natural food distributor in the US. Our sales from that offering has been increasing 65% month-over-month since August, and our total sales currently average about $170K per month. We are proud to have been funded by venture investors such as Andreessen Horowitz, SV Angel, 500 Startups, and BoxGroup, as well as several impact investors with deep expertise in the food space.