Overview

Gender

female

Jen is the Managing Director for Greater China at HYPE.
She previously led HK/China market entry for Groupon, lululemon athletica, and TOMS. At lululemon, Jen built the initial retail team and showroom presence while introducing yoga as a lifestyle through 1000-person community events. At TOMS, she launched the brand through retail distribution of 28+ flagship stores and eCommerce setup, celebrity endorsements and grassroots shoe-giving partnerships to activate social giving as a lifestyle. Jen is passionate in discovering how technology can amplify new consumable trends while elevating social impact for the world’s most populous nation. Most recently, she founded Wandersnap, to connect creatives with families and businesses to create original content around 58 cities in Asia.
Jen holds a BCom in Finance from the University of British Columbia.