Paal Larsen is the Executive Director of Meltwater’s EMEA division (Europe, Middle East, and Africa). He oversees operations, client acquisition and success, enterprise sales and marketing for 17 offices across the region. With Meltwater since October 2004, Paal rose quickly through the ranks to become Area Director of the UK. Since then, he has helped to launch the company into several new markets including Cape Town, Dubai, Edinburgh, Amsterdam and Sydney.