Overview

Gender

female

Investor Type

Investment Partner

Sonia has over 16 years of experience leading digital businesses ranging from online auctions, digital media, online dating, advertising and ad technology. Sonia has also been an Angel investor and advisor to a number of companies such as ideas4all, hiphunters, clippingbook and smartycontent.

Sonia started her digital career at MercadoLibre in 1999, as part of the founding team and country manager of MercadoLibre in Spain. Sonia then moved on to the digital media sector at Prisacom (Grupo Prisa), Spain’s largest media group, where she helped shape elpais.com digital strategy. In 2003 Sonia launched Match.com in Spain, Italy and LatinAmerica and remained country manager in Spain until 2009. Sonia continued to develop her digital career in online advertising at Specific Media (US advertsing network) where she held the position of General Manager for Europe at VINDICO (video adserving) launching the service in the UK, France, Germany and Spain. Sonia has also executed consulting projects for FON (wifi) and smartycontent (video platform).